Mars Design is pleased to announce the exciting website launch of Altruette. Founded by two former journalists, the jewelry company provides an altruistic twist on jewelry, offering a unique line of philanthropic charm bracelets and necklaces. The company creates charms to represent nonprofit organizations, or “cause partners,” which receive half of the net profit from the sale of their charms. Altruette’s goal is “to create beautiful objects to further beautiful causes,” say the founders.
For such a charming company, Mars Design created a modern website that allows customers to easily purchase jewelry. Mars Design also integrated a content management system for Altruette, giving the company the ability to manage sales and inventory. The system also allows Altruette to easily oversee its website and conveniently update the site’s content and track site usage data.